According to The Wall Street Journal, Apple has indeed scheduled an event on September 12. Apple is apparently going to announce the new iPhone models, as well an LTE Apple Watch and a 4K Apple TV. Apple has yet to confirm this by sending out press invites, but judging the source of this rumour, it is all but confirmed at this point.
It is reported as well that the company is ‘aiming to use’ the Steve Jobs Theater in Apple Park for the first time, but that is not set in stone, and depends on how the finishing construction goes.. Drone Video of the theater show that the landscaping is far from finished and is still pretty barren in terms of trees. If that plan falls through, Apple is likely to use the Bill Graham Civic Auditorium as the venue for this event.
Despite the rumour of several new products at this event, the public is most intrigued by the ‘iPhone 8’ which represents the first major design change to the phone in three years. The iPhone 8 will feature a 5.8-inch OLED display for the first time, in a chassis slightly larger than the current 4.7-inch iPhone 7.
Besides having a stainless steel and glass design, the OLED iPhone will feature wireless charging and a front-facing 3D sensor for facial recognition. This means users will be able to unlock the phone in less than 100 milliseconds simply by looking at it.
Apple will also be releasing a new ‘iPhone 7s’ and ‘iPhone 7s Plus’. The exterior of these phones will largely resemble the current iPhone 7 and 7 Plus, but feature glass backs to accommodate wireless charging. While the iPhone 8 is expected to hit the US$1000 mark in terms of starting price, the 7s phones will likely be sold at the price point assigned presently to the iPhone 7.
Yes, the company will also announce a new ‘Series 3’ Apple Watch including LTE cellular models. We will probably also see an update to the Apple TV, adding 4K HDR output.
If Apple sticks to past rollout schedules, we should be able to get our hands on an iPhone 8 by Sept 22.